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Coca-Cola To Fund Research That Shifts Blame For Obesity Away From Bad Diets

An anonymous reader writes: The NY Times reports that Coca-Cola is teaming up with influential scientists to support research into fighting obesity through other means than improving diet. They’ve provided funding to a new nonprofit called the Global Energy Balance Network. Its president said, “Most of the focus in the popular media and in the scientific press is, ‘Oh they’re eating too much, eating too much, eating too much’ — blaming fast food, blaming sugary drinks and so on. And there’s really virtually no compelling evidence that that, in fact, is the cause.” Health experts say it’s an attempt by Coca-cola to deflect criticism of the sugary drinks that are the lifeblood of its business. “This clash over the science of obesity comes in a period of rising efforts to tax sugary drinks, remove them from schools and stop companies from marketing them to children. In the last two decades, consumption of full-calorie sodas by the average American has dropped by 25 percent.”


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